According to market research firm IDC, Oracle is the overall leader in the worldwide embedded database management system (DBMS) software sector. In its latest report ‘Worldwide Embedded DBMS 2007-2011 Forecast and 2006 Vendor Shares’, IDC states that Oracle's 23.2 percent of worldwide embedded DBMS software revenue by vendor surpasses the next closest vendor with 14.1 percent. Oracle achieved an annual growth rate of 23.3 percent almost double the 11.7 percent growth rate for the industry, mentioned the report.

IDC defines embedded DBMSs as database management systems sold to independent software vendors and used as components within larger software or hardware products.
"As the world market leading provider of relational DBMS software, Oracle has been increasing its attention in the embedded DBMS market in recent years," said Carl W. Olofson, Research Vice President Application Development and Deployment, IDC.

"Oracle sees a growing need for databases that are embedded within our partners' applications and devices, running in the data center, in the network, at the edge and in the mobile environment," said Rex Wang, vice president Embedded Systems Marketing, Oracle. "By embedding Oracle databases, partners can deliver more complete solutions faster and at lower cost. Oracle is fully committed to serving the needs of embedded developers."