Polycom, a provider of unified collaborative communications solutions, has announced Polycom ARENA, an ecosystem programme enabling software applications providers, hardware device manufacturers, and conferencing solution providers to integrate their products with the unified collaboration platform to create new applications for customers in a variety of industries.

"The Polycom ARENA programme is a catalyst for innovation and is yielding compelling new collaboration and communications applications that raise productivity and efficiency in the workplace," said Mark Roberts, vice president, Polycom ARENA programme.

Inaugural Polycom ARENA partners Audisoft, GlobalMedia Group, IP Access International, One Touch Systems, Revolabs, Simtrol, VBrick Systems and VR Meetings have unveiled standards-based, integrated solutions for key collaboration growth markets including education, healthcare, manufacturing, telejustice and public safety.

Polycom ARENA ecosystem partners can develop, test and certify interoperability between their solutions and the Polycom platform of voice, video and content collaborative solutions. In addition to platform API's for developers, the Polycom ARENA offers a number of marketing and sales tools for business development managers, marketing and sales professionals via online portal.