Movico Technologies Private Limited has announced the release of its Digital Asset Management/Production Management System for Television and Film Producers.

"Content owners are not being able to monetise their valuable assets effectively, primarily due to the challenges with asset management and content discoverability", said Arvind Jha, Director & Co-Founder Movico Technologies. “Movico is investing more than $1 million to create a sophisticated, tightly integrated, multi-purpose video production, storage and broadcast management system capable of handling enterprise class loads," he added.

S. N. Rai, Director & Co-Founder added, "MediaBaron allows unmanaged video assets to be utilised for re-purposing or leveraging for the new media and new audiences constantly emerging in the world today. MediaBaron is designed to alleviate the cost burden faced by the Industry and requires low investment as it is hardware independent."