IBM has announced the launch of the IBM India Institute for Business Value (IBV) to address the growing demand for high value services by clients in India, and for those seeking to break into the market. The IBV, which is IBM’s “business think tank”, will create fact-based, industry and service area-specific thought leadership materials that will enable clients to realise business value.

As per the release, the Institute provides thought leadership, strategic insights and recommendations that address critical business challenges and help clients visualise and capitalise on new opportunities. IBV’s research is used by top and senior level executives to help them understand and anticipate changes in their industries; prioritise strategic alternatives for value creation; revisit business models and value capturing mechanisms; determine potential for innovation and partnership with stakeholders; and dive the reform agenda and formulate road maps for change initiatives.

”Our India clients, and those keen to enter or expand into the Indian market, view the rapid expansion of the economy as an opportunity to grow their businesses. But the challenge they will face is a clear understanding and insight into the industry segments in India. With the launch of IBV in India IBM intends to provide local insights and better understanding which will enable clients to have a headstart,” said K.S. Raghunandan, Director – Solutions, IBM India and South Asia.

The IBV India team in India will leverage the global strength of IBV consultants who conduct research and analysis across 17 industries and 5 functional disciplines: Human Capital Management, Financial Management, Strategy and Change, Supply Chain Management and Customer Relationship Management.

The first IBV India study will be on “Healthcare India” study, focusing on transformation required in the Indian Healthcare system to improve accessibility, affordability and sustainability, while delivering enhanced value to all key stakeholders.