Megasoft has launched BlueAlly, its new division to operate as an ally in its customers’ business transformation initiatives.

BlueAlly will include offerings in the Product Lifecycle Management (PLM) and Application Development, Maintenance, and Services (ADMS) space, designed to accelerate concepts to market, and provide support to customers’ business applications.

According to GV Kumar, CEO and MD, Megasoft, "The launch of BlueAlly is a very strategic step for Megasoft and is a perfect example of our commitment to evolving new service and partnership models that deliver to our customers innovation throughout the lifetime of an engagement."

It includes the IP-CP3 (IP Creation, Procurement, Protection, and Propagation) a framework developed by BlueAlly, based on their experience in the product development space.

"Our IP-CP3 platform will form the core of BlueAlly’s concept to market partnership which not only helps customers get a head-start on the development of their next generation products, but also lead in their respective market spaces," added Kumar.