HBO is rolling out a new service that will allow subscribers of the premium cable channel to watch HBO programs, movies, and sports shows on their computers.
The service will be offered first in Milwaukee and Green Bay, Wisconsin, through HBO's sister company Time Warner Cable, which is also part of the Time Warner Inc. media conglomerate.
HBO is in talks to expand the service to other areas and also to other cable providers in the US and, ultimately, overseas.
Only available to HBO subscribers who also use Time Warner Cable for high-speed Internet access, the new service will allow viewers to watch HBO programming on their computers using a special video player program.
Viewers can either download shows to their computers or begin watching them almost immediately online, similar to a video-on-demand program on cable TV.
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