The search service that initially launched in Yahoo! Go for Mobile 2.0 is now accessible on more than 85 percent of mobile phones through the mobile Web and is also available through the gamma version of Yahoo! Go for Mobile 2.0.
"Yahoo! oneSearch has already started to change the mobile search game by fundamentally improving the way consumers' access and use the Internet on their mobile phones," said Marco Boerries, senior vice president of connected life, Yahoo!. "Consumers that have tried oneSearch love it, telling us it's easier and more helpful than any other mobile search services they've used. We are delivering the results consumers want with just one search, not a list of Web links."
Yahoo! oneSearch is designed to make searching for and finding information as quick as possible for consumers by providing relevant results right on the page such as news headlines, images, business listings and more as well as navigation to other websites. Yahoo! oneSearch on Yahoo!'s Mobile Web site has sponsored search results and display advertisements built into the experience, further extending the reach of Yahoo!'s advertising services to the mobile environment and enabling advertisers to reach consumers on their mobile devices across major mobile operators. Consumers can click on an ad to go to the advertisers' mobile web site or a landing page to get more information about the advertisers' offerings, including the ability to call the advertiser.
Yahoo! oneSearch will roll out in additional countries and language versions over the coming months.
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