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Yahoo! Services to be Available on LG Phones
By: Sharon Khare   |   Feb 12,2007
LG Electronics and Yahoo! have announced a new strategic global partnership to distribute Yahoo!'s services on LG mobile phones in more than 70 countries around the world. Beginning later in 2007, LG will pre-load Yahoo! services, including Yahoo! Go for Mobile 2.0, Yahoo! Mail and Yahoo! Messenger on many of its mobile phones. The recently launched Yahoo! oneSearch, designed to give consumers instant answers on their mobile device, will also be available.

"Building on our efforts to set new standards for wireless handsets, we are excited to partner with Yahoo! to offer extra value to consumers with enhanced mobile Internet experiences," said Paul Bae, Vice President of Product Planning Team, LG Electronics Mobile Communications Company. "Our leading mobile devices, combined with innovative Yahoo! services, will provide consumers with easy access to their favorite Internet services and make it easy for them to stay connected to what's important to them on the go."

"Yahoo! is partnering with the leading companies in the mobile industry to bring our innovative services to consumers' fingertips around the world," said Marco Boerries, senior vice president of Connected Life, Yahoo!. "By bringing our exciting services such as Yahoo! Go 2.0 to LG's mobile devices, we can give tens of millions of consumers the powerful and entertaining mobile Internet experience they want."

Through this new partnership, the companies will focus on extending their leadership in the mobile industry. LG mobile phones with Yahoo! services will be available to consumers through both mobile operators and direct distribution channels. In addition, LG and Yahoo! will explore extending Yahoo! services to LG connected consumer electronic devices.

"As consumers become more accustomed to the idea of having personalized electronic devices, we will be able to offer them the most convenient, most customized services on the largest range of products", Paul Bae said.
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