"At just Rs. 2,300, the iPod shuffle is the most affordable iPod ever," said EY Yeo, Senior Product Marketing Manager, Apple Asia Pacific. "We've also introduced a new 2GB model that lets music lovers bring even more songs everywhere they go in the impossibly small iPod shuffle."
The iPod shuffle comes in four colors - silver, blue, green and purple with up to 12 hours of continuous audio playback. It syncs seamlessly with iTunes and the "Auto-fill" function allows the iPod shuffle to randomly select songs from a music library and sync them.
"With most flash-memory music players, users must use tiny displays and complicated controls to find their music; with iPod shuffle you just relax and it serves up new combinations of your music every time you listen", said EY Yeo.
Hey, decide if its 2,700 or 2,300/-. Did Apple slash prices between the first and second paragraphs?? 
