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An Interview with MS' India Country Manager
By: Avinash Bali   |   Mar 26, 2007

Love him or hate him but you just can’t ignore the face of the Xbox 360 in India; no, I’m not talking about Yuvraj Singh (although you would love to hate him now) or Akshay Kumar; I’m talking about Mohit Anand, Country Manager, Microsoft Entertainment & Devices Division.

The Xbox 360 has been officially launched in India for a while now and from the way it’s selling, it’s pretty evident that it’s here to stay. But even then there are a disgruntled few who seem pretty disappointed about certain "facilities" that should have been available at launch. To (hopefully) put things into perspective, we have a hearty chat with Mohit Anand who talks about Microsoft’s plans in India.

How well has the Xbox 360 been selling in India? Has it exceeded your expectations?
The Xbox 360 has evoked a phenomenal response among gamers in India and we are much ahead of our targets.

Why is it so tough to get a VGA cable in India? Is it because of some sort of a customs problem?
Well it is not a custom problem but there are certain legal statutory requirements such as power cables that need to be ISI certified even if the plug does not need certification, but we assure you that we are working towards it and the legal statutory requirements would shortly be put in place for convenience.

When can we expect Live in India? What’s causing the delay? As and when Live does get launched, can we expect regional content on the Marketplace as well? Do you plan on retailing XBL subscription/prepaid cards in India?
I would like to confirm hereby that we would be launching Live in India this calendar year, hence request you to stay tuned for exact date and time.

Will India get a movie distribution service like the XBL Marketplace in the US?
As I mentioned to you earlier that we will soon be launching Live in India and would share more details closer to the launch.


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man I am dying to play gears of war online, bring on live, please!
Vipul @ Apr 02, 2007
Cool... can wait for the launch of XBL. Just hope the Pricings are same
Reetesh @ Mar 27, 2007
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